Build Instructions

You are now ready to develop your first business model. 

You will be using Google Slides. Have your parent or teacher create your Google account. 

On the next slide, you will see a template that you should reference while developing your own business model. 

You have two classes to work on your business model and practice your pitch. 

Your pitch must be less than four minutes. 

On the final days of the program, you will be pitching your business model to the front of the class. 

__________________

Motivation: 

• Subscribe to an entrepreneurship podcast. 
• Watch a motivational YouTube video every day. 

Indirect Closes:

• “Are you free in the evenings or mornings?”
• “Should we schedule your mentoring session on Thursday or Friday?”
• “Would you prefer to be mentored over the phone or in-person?”

Long Term Goals:

• Generate at least $3,000 in monthly revenue
• Enter into the LA and San Diego market.

Prototype:

• Perfect Version – Launch Group clients will be tracked through our online, secure portal. In-person meetings, phone calls, and video conferences with Dwight can be easily scheduled through the online calendar. Long-term and short-term goal progress will be displayed on the portal for reinforcement. Each client will be given 50 GB of storage inside the online portal to place their startup files and media content. Launch Group will also provide clients a meeting room at an office building that can be used for meetings with Dwight or for their own business purposes. 
• Minimum Viable Product – Dwight will drive to the client’s location for mentoring meetings. Meetings can be scheduled by emailing Dwight with a 24 hour notice. 

Profit:

• How much profit do you want to make each time you sell your product or service?

_______$75_________ (desired profit per product/service)

• How much profit would you like to make from your business each year?

_______$75,000_________ (desired yearly profit)

• How many products or services do you need to sell each year to make your yearly profit?

(desired yearly profit) / (desired profit per product/service) = ___________1,000________________ (# sold per year)

• How many products or services do you need to sell each month to make your yearly profit?

(# sold per year) / 12 (months in a year) = _____________83.3_______________ (# sold per month)

• How many products or services do you need to sell each week to make your yearly profit?

(# sold per year) / 52 (weeks in a year)= _____________20.75_______________ (# sold per week)

Price: 

• $200.00 for 2 / 1 hr mentoring sessions a month. 
• $350.00 for 4 / 1 hr mentoring sessions a month
• $400.00 for 6 / 1 hr mentoring sessions a month.

Pricing Strategy:

• Receive $100.00 if you refer a friend and they sign up.

Costs:

• 13 inch MacBook Pro – $1,299.00
• iPhone 14 Pro – $999.00 
• T-Mobile Magenta Plan – $70.00/month
• Nissan Leaf Lease – $425.00/month
• Car Insurance – $99.00/month
• Electric Charging – $40.00/month
• Office Supplies (ex. notebook) – $15.00/month
• Business Cards – $9.99
• Social Media Advertising – $100.00/month

Business Name: Launch Group

Logo:

Marketing:

• Direct messaging and paid advertisements  on social media platforms.
• Attend Meetup entrepreneurship events and hand out business cards.

Target Market: 

• Age: Young Adults, Adults
• Location: Orange County, California
• Interests: Entrepreneurship; Technology; Innovation; Stock Market
• Lifestyle: Ambitious individuals who have a busy schedule which revolves around activities/tasks for their business. They take limited vacation time and frequently attend networking events.

Industry: Mentorship

Product / Service: Service

Values: In-Person, Flexibility

Description: My business idea is to provide mentoring to startups.

Day 12 Homework 

(Complete your homework assignment on paper)

Continue to work on your business model and practice your pitch.